Why We Do What We Do...
Many of us don't take the time out of our day to treat ourselves well so we set out to change our daily routine into a self-care ritual. We ditched all our personal care products and started a natural oral care routine of brushing with toothpowder, flossing with silk, scraping our tongue, and oil pulling.
It worked, our dentists were stunned at our great oral health and it inspired a business... The Dirt was born.
We make products that are all-natural, well designed, effective, and most importantly delicious!
Why does it matter if a product is beautiful and delicious? Because you'll want to use it! If you want to use it, you'll enjoy taking care of yourself more, and if you enjoy taking care of yourself you'll do a better job of it, and if you do a better job of it you'll feel better, and if you feel better you'll like taking care of yourself, and if you like taking care of yourself you'll be happier... see where we're going here?