Il Salone Milano Plex Rebuilder Permanent Hair Color Cream - 12.01 Iced Platinum Hair Dye Kit - Professional Salon - Premium Quality - Protects and Restructures - Paraffin, Paraben, Ethyl Alcohol Free
From the manufacturer

Il Salone 12.01 Iced Platinum Hair Color Kit
with Plex Rebuilder technology
Il Salone Milano Plex Rebuilder brings Alfaparf Group’s experience and innovation together in a color kit. This professional hair dye provides salon-quality color with extra caring and anti-breakage action. The technology protects and restructures hair during and after coloring for visibly improved hair quality and less broken hair.
Works in 3 phases: During the coloring, the color cream repairs and protects the hair fiber and provides an intense and brighter color. After coloring, the conditioner seals the cuticles thereby locking pigments inside the hair, for a longer lasting color result and visibly improved hair quality. Three weeks after coloring, the maintaining mask deeply repairs the hair, creating new bonds between the hair fibers.
Benefits
- Salon quality color with anti-breakage action
- Restructures and protects hair during and after coloring
- Visibly improved hair quality from the first application
- Perfect white coverage
- Ultra-long-lasting color intensity and brilliance
- Paraben, paraffin and ethyl alcohol free
- Formulated and produced in Italy
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Active IngredientsThe Il Salone Milano hair color kits are enriched with Linseed Oil and Meadowfoam Seed Oil. These beneficial ingredients help provide seductive hair that is glossy and soft to the touch. The two post treatments in the Plex Rebuilder hair dye kit combine the properties of Quinoa and Keratin. These ingredients help to preserve and protect the hair color, and strengthen hair as well as increase the hair elasticity. |
Secrets of the TechnologyInside the hair: The Plex Builder technology reconnects, restructures and strengthens the hair bonds, protects the hair fiber during coloring and reduces broken hair. Outside the hair: The Plex Builder technology seals the cuticles, locks the color inside the hair for an ultra-long lasting, intense color result. |
Works in 3 PhasesColor Cream and Developer: Provides intense and brighter color with perfect white coverage while it repairs and protects hair. Post Color Conditioner: Seals the cuticles and locks the pigment inside the hair for longer-lasting color results with less broken hair and improved hair quality. Maintaining Mask: Deeply repairs hair, creating new bonds between the fibers. Intense restructuring for healthy-looking hair. |
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Over 30 Years of QualityFor over 30 years Il Salone Milano is the brand chosen and used by professional hairdressers and high-quality salons. Now you can experience the same quality and impressive results at home with these trusted hair color kits and care products. |
Made In ItalyItaly is synonymous with renowned quality and distinguished craft. With production methods and technologies that have been preserved and perfected over generations, Made in Italy, is a declaration to the premium quality of Il Salone Milano hair products. |
The Legendary CollectionA legend is something that survives history. In the mid-80’s, new hair products debuted in a handful of salons in northern Italy. Traditional formulas, homemade recipes and nutritive ingredients came together to originate the legendary Il Salone Milano formula. |
Salon Quality Hair ProductsFor decades, Alfaparf Group has cooperated with more than 300,000 hair professionals worldwide to create salon-grade products and services that elevate all sides of the in-salon experience. With Il Salone Milano - The Legendary Collection, you can now enjoy the quality Italian made hair products you expect with high end salons in the convenience of your own home. |

About Il Salone Milano
For decades, Alfaparf Group has cooperated with more than 300,000 hair professionals worldwide to create salon-grade products and services that elevate all sides of the in-salon experience. With Il Salone Milano - The Legendary Collection, you can now enjoy the quality Italian made hair products you expect with high end salons in the convenience of your own home.
For over 30 years Il Salone Milano is the professional brand chosen by hairdressers and genuinely used by them. Created for the best Italian hair salons and soon followed by salons all over the world, Il Salone Milano is driven by quality, tradition, and results. Hairdressers chose these innovative and breakthrough formulas for their customers, now you can experience the same quality and results at home.
Il Salone Milano - Your hair salon color in a box
Made in Italy
Product Quick Look
- Il Salone Milano Plex Rebuilder brings Alfaparf Group’s experience and innovation together in a color kit. This professional hair dye provides salon-quality color with an extra caring and anti-breakage action. Thanks to the Plex Rebuilder technology, it protects and restructures hair during and after coloring for a visibly improved hair quality from the first application and less broken hair. No matter if it is Blonde, Red, or Brunette, the color kits offer a wide range of permanent color shades for vibrant salon-quality results. The permanent hair dye was created and formulated to preserve the hair fiber beauty, giving it a healthy appearance, with an action both inside and outside the hair. Inside the hair, it reconnects, restructures, strengthens, protects hair fiber during coloring, and reduces broken hair. Outside the hair, it seals the cuticles, locking pigments inside the hair for an ultra-long-lasting, intense color result. The professional Plex Rebuilder technology acts at every stage of treatment. During and after coloring it creates a complete and highly performing system that is easy to use and quick to apply. The restructuring and anti-breakage action of Plex Rebuilder works in 3 phases: During the coloring, the color cream repairs and protects the hair fiber and provides an intense and brighter color. It gives perfect white coverage. After coloring, the conditioner seals the cuticles thereby locking pigments inside the hair, for a longer lasting color result and visibly improved hair quality. Three weeks after coloring, the maintaining mask deeply repairs the hair, creating new bonds between the hair fibers. An intense restructuring action for invigorated and healthy-looking hair.
- SALON QUALITY COLOR KIT: Permanent, professional hair dye made in Italy and provides salon-quality color with an extra caring and anti-breakage action. Thanks to the Plex Rebuilder technology, it protects and restructures hair during and after coloring for a visibly improved hair quality from the first application.
- PROFESSIONAL PERFORMANCE: Perfect white coverage. Intense and brighter color. Ultra-long-lasting color intensity and brilliance. The hair is protected and restructured during and after coloring, reducing broken hair.
- PLEX REBUILDER TECHNOLOGY: Preserves the hair fiber beauty, giving it a healthy appearance, with an action both inside and outside the hair. Inside the hair, it reconnects, restructures and strengthens the internal hair bonds. It also protects hair fiber during coloring and reduces broken hair. Outside the hair, it seals the cuticles, locking pigments inside the hair for an ultra-long-lasting intense color result.
- COMPLETE PROFESSIONAL SYSTEM: The professional Plex Rebuilder technology acts at every stage of treatment, during and after coloring, creating a complete and highly performing system. STEP 1: The color cream repairs and protects the hair fiber and provides an intense and brighter color. STEP 2: The post color conditioner seals the cuticles, locking pigments inside the hair for longer lasting color results a and visibly improved hair quality. STEP 3: Three weeks after coloring, the maintaining mask deeply repairs the hair, creating new bonds between hair fibers. healthy-looking hair.
- THE BETTER CHOICE: The gentle hair color shades are a signature formula adhering to the Il Salone Milano policy of products that are free from parabens, paraffins and ethyl alcohol. The formulas combine the precious active ingredients of tradition with the Plex Rebuilder technology. The color cream is enriched with linseed oil and Meadowfoam seed oil, for seductive hair, glossy and soft to the touch. The two post treatments combine the properties of quinoa, which helps to preserve and protect the hair color, to those of keratin which strengthens and increases the hair elasticity.
Product Dimensions | 3.5 x 2.7 x 6.6 inches; 0.48 Ounces |
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Manufacturer | Il Salone Milano |
ASIN | B09R21M9P2 |
Country of Origin | Italy |